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 <description>Publishers operating in the mobile world are facing an uphill battle in maintaining control in an increasingly fragmented and segmented market. As market demands continue to escalate, today&#039;s developers and/or publishers cannot survive competitively without a thorough working knowledge of the devices proliferating in the mobile market.&lt;p&gt;&lt;a href=&quot;http://dougbarre.sys-con.com/node/191634&quot; target=&quot;_blank&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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